Chase Travel

Associate Design Director
@ SPCSHP

Campaign Visual Identity
Art Direction
Social Content
OOH

The Chase Travel website was once seen as just a place to redeem credit card points. With the launch of its reimagined portal, we set out to shift perceptions—turning it into a destination for both travel inspiration and booking. Our visually driven, multi-channel campaign celebrates every kind of traveler—whether you seek food, adventure, relaxation, culture, or all of the above. Chase Travel is where to find your next where to.

Photo Library

To reposition Chase Travel as a go-to source for travel inspiration, we refreshed its visual language. Our approach captured the essence of travel through the eyes of an avid explorer, focusing on candid, textural imagery that immerses viewers in authentic moments and experiences.

OOH

Times Square is synonymous with tourists, so we met travelers where they were—getting them to dream about their next trip before this one even ended. Our work also appeared at other iconic New York landmarks like Madison Square Garden and The Oculus.

Social

Drawing from how people capture and share their travels on social, we created content that felt native to their feeds yet impossible to scroll past.

Team

Agency: SPCSHP

Group Creative Director: Mike Lee

Creative Director: Kristen Kriisa

Senior Art Director: Sayako Minami

Senior Copywriter: Megan Williamson

Director: Marie Schuller

Photographer: Michael Turek

Producers: Kris Kowal, Lauren Weber, & Shelley Russell