Chase Travel
Associate Design Director
@ SPCSHP
Campaign Visual Identity
Art Direction
Social Content
OOH
The Chase Travel website was once seen as just a place to redeem credit card points. With the launch of its reimagined portal, we set out to shift perceptions—turning it into a destination for both travel inspiration and booking. Our visually driven, multi-channel campaign celebrates every kind of traveler—whether you seek food, adventure, relaxation, culture, or all of the above. Chase Travel is where to find your next where to.
Photo Library
To reposition Chase Travel as a go-to source for travel inspiration, we refreshed its visual language. Our approach captured the essence of travel through the eyes of an avid explorer, focusing on candid, textural imagery that immerses viewers in authentic moments and experiences.











OOH
Times Square is synonymous with tourists, so we met travelers where they were—getting them to dream about their next trip before this one even ended. Our work also appeared at other iconic New York landmarks like Madison Square Garden and The Oculus.













Social
Drawing from how people capture and share their travels on social, we created content that felt native to their feeds yet impossible to scroll past.






Team
Agency: SPCSHP
Group Creative Director: Mike Lee
Creative Director: Kristen Kriisa
Senior Art Director: Sayako Minami
Senior Copywriter: Megan Williamson
Director: Marie Schuller
Photographer: Michael Turek
Producers: Kris Kowal, Lauren Weber, & Shelley Russell